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KEY BENEFITS OF ATTENDING

COURSE OVERVIEW

The evolution from paper-based to electronic processes and now to digital is part of the natural change which is happening across all industries. As it was impossible for an organization to continue operating with papers without using computers, the Internet and electronic forms in the late 20th century, it is now impossible for organizations to survive and succeed without moving into a digital economy in this century. Digital transformation is the mechanism to move to the next level of the evolution by leveraging the new emerging digital technologies and identifying new digital business models to create new values of products/services, prices, customer experiences and platforms. Every organization must adopt the digital transformation to create the market disruption otherwise it will be disrupted by others and, ultimately, might be put out of business – which is exactly what happened with Nokia, Blackberry, Kodak and many others.

This course will let attendees understand the true meaning of digital transformation. They will learn and think about the strategy and execution of digital transformation and the necessary elements to succeed. Trainees will be exposed to the Mindset, Execution, Transformation, Regulations, Innovation, Customer and Strategy (METRICS) approach and the clear structured roadmap of digital transformation.

Delegates will learn on how transform themselves before they can contribute to transform their organizations by acquiring the transformation and digital mindset. Digital economy is all about data, so delegates need to have this mindset of how to extract from data, information, knowledge and wisdom to build new competitive digital business models to monetize data by using big data analytics, AI and other digital technologies.

Delegates will learn all about the transformation management, innovation and technical capabilities which are critical for any digital transformation initiatives.

Case studies from Oil and Gas industry will be explored, moreover workshops will be organised to brainstorm the digital transformation initiatives at your organization. Digital transformation is not an option or choice; it is a destiny for all organizations.

COURSE METHODOLOGY

The delivery of this programme will be a dynamic mix of lectures, interactive discussion and group workshops with Kahoot. Attendees will practice several activities involved with the different phases of digital transformation.

Training Schedule

Day one

  • 08:30 Registration, Welcome Tea, Coffee, Networking

  • 09:00 The Concept of Digital Transformation

  • 10:00 Digital Change and Digital Transformation, And Impact on Businesses

  • 11:00 Tea , Coffee & Networking

  • 11:15 New Values and New Digital Business Models + Workshop

  • 12:15 The Guiding Principles of the “METRICS” Approach

  • 13:00 Luncheon & Networking

  • 14:00 The Principal of Mindset: Digital and Transformation Mindset

  • 15:00 The Execution capabilities

  • 15:45 Tea , Coffee & Networking

  • 16:00 Transformation

  • 17:00 Applying the Regulations Approach of Digital Transformation + Case Study

  • 18:00 End of Day 1

Day two

  • 08:45 Tea, Coffee, Networking

  • 09:00 Applying the Innovative Approach of Digital Transformation

  • 10:30 Tea, Coffee, Networking

  • 10:45 Applying the Customer Values Approach of Digital Transformations

  • 12:30 Luncheon & Networking

  • 13:30 Understanding how Organizations need to build Strategy + Case Study

  • 15:00 Tea, Coffee & Networking

  • 15:15 The Transformation Roadmap + Workshop + Course Conclusion: Reflections and Feedback

  • 17:00 End of Day 2

Training Program

Download detailed Agenda - Oil and Gas Digitalization MasterClass

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Get to know the Expert Trainer

Professor Samir El-Masri, PhD
Professor Samir El-Masri, PhDProfessor of Digital Technologies & AI
Digital Business Transformation Expert
Blockchain Expert

Prof. El-Masri has been recently selected by the Silicon Valley based Engagement Alliance of Science & Technologies (EAST) among the best 50 world experts in Artificial Intelligence, Digital Transformation and Blockchain to work on future global projects.
Prof. El-Masri received his Electronic Engineering Degree (1993), his Software Engineering Master’s Degree (1994) and PhD (1997) from Grenoble National Polytechnic Institute (France). He worked at Hokkaido University (Japan) from 1998 until 2001, leading the development of an advanced software system project for telecommunications companies NTT and DoCoMo, and he was Assistant/ Associate Professor at University of Western Sydney (Australia) from 2001 until 2006.
Prof. El-Masri worked in the IT industry as a Senior Project/Programme Manager in leading IT consulting companies in Sydney, Australia from 2006 until 2009. Prof. El-Masri was a Professor and Senior eHealth Industry Consultant from 2009 until 2014 at King Saud University (Saudi Arabia). He has more than 100 published research papers on advanced digital technologies in international journals, books and conferences.
Prof. El-Masri worked for General Electric (GE) from 2014 as a Senior Regional Director for industrial Internet and digital projects in the MENA region until 2017. Prof. El-Masri is certified in Digital Business Transformation Management and PRINCE2, and he now works as a Senior Consultant, expert and professional Trainer in Digital Transformation, Artificial Intelligence, Blockchain, Big Data Analytics, Data Science, Machine Learning, cloud platforms, and Internet of Things (IoT) – helping organizations from all industries with digital transformation and the new emerging digital technologies in the MENA region. Prof. El-Masri is the author of the popular online course “Certified Digital Business Leader”, an international keynote speaker on Digital Transformation, Digital Technologies, AI and Blockchain at major events, workshops and conferences.

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FAQ

You can always register without a name using the TBA [To Be Announced] option. Please indicate TBA instead of the delegate name and 2 weeks prior to the event you are able to send the delegate name/s to booking[at]glceurope.com
While we are not happy to see you cancel your registration, we understand that “life happens” and other obligations come up. Our refund schedule is as follows:
The client has the right to cancel his/her registration in the event.
There is a 50% liability on all conference registrations once made, whether the booking was made through our website or via e–mail/ telephone/ fax.
If the client cancels with more than 8 weeks’s advance notice, GLC shall be entitled to an amount equivalent to 50% of the conference fee and 16 EUR administration charge. In case the client has already made his/her payment, this will be deducted from the conference fee GLC has already received and the remainder will be refunded. If no conference fee has been received prior to the cancellation request, GLC will issue an invoice for the cancellation fee (the amount equivalent to 50% of the conference fee and 16 EUR administration charge), which the client must pay immediately upon receipt. No refunds are available for cancellations received with 8 week’s (or less) advance notice or in case the client fails to attend the conference. In these cases, the full amount of the conference fee must be paid.
In general no VAT is applied based on the Hungarian VAT law with the exception of individual payment [when you would like to pay from your own budget and not from the company’s budget] and for Hungarian companies where 27% VAT is applicable which is refundable at the end of the company’s fiscal year.
Our hospitality partners usually have options available for parking places, however it can change from event to event. If you would like to receive more information on parking please e-mail our colleague coordination[at]glceurope.com.
We provide a conference documentation pack which includes: conference agenda, notes pages and attendee information. Soft copies of some of the presentation are available on USB-flash-drives for each delegate. You may bring your laptop, tablet or other mobile device so you are able to review the presentations while they are being presented. Free Wi-Fi will be provided and outlets will be available for recharging computers, mobile devices and phones. We highly recommend you to bring along your business cards and a desire to learn from some of the industry’s leading experts.
The dress code is business casual. Feel free to leave the suits and ties at home this time. We do suggest you bring a sweater or dress in layers, as the conference room temperature may fluctuate.
Any of our staff members at the event will be delighted to help you. You can contact us for free via WhatsApp or Viber or any time over the phone or via e-mail or post.
  1. Get the timing right.
    Many people are afraid to request for training budget, because they can’t seem to find the “perfect time” to do it. Well, there’s no perfect time to ask for it, but there are definitely some moments that are better than others. For instance, if your boss is about to take a two week vacation, he/she might be in a good mood. If he/she just lost a major account, may not be wise at that juncture.
  2. Make a case for yourself
    When you ask for budget, you should be prepared with specific details and explanations about what is in it for the company and you’re superior. If you go into a meeting and just say, “I want to get budget for a conference,” it’s likely that your request won’t be taken seriously. If you want to plan ahead, then you should be prepared to explain the following points:
    1. Start by stating your accomplishments
    2. Show that you’re ready for more responsibility and eager to learn
    3. Describe:
    a) How this event will increase your productivity?
    b) How you will need less supervision
    c) How you can bring back the knowledge to the company
    4. Follow up
You might find free to attend events which are usually organized by a solution/service provider within the industry. Unlike at free to attend events, on a paid event you will find more diverse industry knowledge rather than presentations related to services or solutions.
In case you cannot attend for both days, you can always attend for just 1 day of the event. In this case we will send you all presentations of the 2 days. The participation fee is 70% of the original investment. In case you would like to attend the event for just 1 day please contact us on booking[at]glceurope.com
In case you are busy on 1 of the days, you certainly can split the 2 day conference with one of your colleague. All you need to do is send us an e-mail to booking[at]glceurope.com
We understand that not all senior-level professionals might be available on the dates. As the event is an annual event, most of the attendees try to postpone their engagements or send a small group from their teams to benefit from the conference.

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